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My
Sound Works and Pixel Bridge Launch Website |
1/8/04
New Site Allows Customers to
Learn, Shop & Buy Products that Connect Your Stereo to Your
Digital Playlist
Dover, NH (PRWEB) -- My Sound Works
LLC - a manufacturer and distributor of electronic devices
that support music lovers in making the most of their MP3
files, CDs, DVDs, cassettes, and LPs – recently launched a
new website to promote its products. Working with Pixel
Bridge Inc, a leading web development firm in Boston, the
company is addressing one of the biggest complaints among
enthusiasts: how to transition music from old to new media,
and how to listen to all of their music on their best
available equipment, instead of simply the speakers that are
connected to where the music is stored, like a computer.
“To put it mildly, we are thrilled to be getting the word
out about our products,” says Rosemary Tator, President of
My Sound Works. “Finally, your music can be ‘device
independent’. No longer will you need to ‘re-purchase’ those
old favorites simply to listen to them on your MP3 or CD
Player, nor will you have to burn CDs just to listen to your
digital music on your high quality stereo speakers.”
Indeed, the computer revolution over the past decade has had
a tremendous effect on the music industry. According to NPD
Intelect, sales of digital music players are up 67% this
year to 3.1 million, with 7.2 million units expected to move
in 2007. But getting all of your music transferred from
cassettes and LPs to a digital format has been expensive and
problematic. My Sound Works has solved that problem.
Conversely, computer users have been forced to listen to
their digitally-stored music using inadequate speakers
connected to their PCs and Macs. My Sound Works devices let
them easily connect to high-end speakers and systems while
using the computer as the playing device.
“Our customers rave about the value and ease-of-use of our
products. There’s no turning back – the digital music
revolution is here, and with the My Sound Works evolutionary
solutions, you really can take it with you”, says Ms. Tator.
A comprehensive, ecommerce website was earmarked as a
“must-have” since the company was first conceived. According
to Jupiter Research, U.S. online retail sales totaled $52
billion in 2003. Leading analysts estimate that between 5%
and 8% of those purchases are consumer-electronics related.
“The My Sound Works community is computer savvy, and the
organization realized a sophisticated online presence was
mandatory to serve this constituency effectively,” says
Scott Stephens, President of Pixel Bridge Inc. “The Internet
channel is the singular most important medium for reaching
the My Sound Works audience. We’re looking forward to
helping the organization capitalize on this rapidly growing
market opportunity by employing leading-edge online
marketing and sales techniques.”
About My Sound Works
My Sound Works LLC offers a family of products that bridge
the gap between digitally-stored music, CDs, DVDs, cassette
tapes, and vinyl LPs. Our PC AudioWire line of products work
with the analog stereo systems of today, and, we’re
introducing a digital and WiFi line later this month. While
others supply the music content, computers and players, we
bring it all together with products that further enhance the
users’ listening experience. We’re committed to providing
solutions to bridge the ever-widening technology-gap in the
rapidly growing music field. The company is headquartered in
Dover, NH. More information is available at
www.mysoundworks.com.
About Pixel Bridge Inc.
Pixel Bridge Inc is a specialty provider of Internet-centric
business solutions. The firm helps clients use the Internet
to improve marketing, sales, and operations by leveraging a
service delivery model that combines strategy, technology,
and creative expertise. Headquartered in Boston, Pixel
Bridge provides solutions to small and mid-sized
organizations as well as business units of Fortune 1000
companies, including Comcast (Nasdaq: CMCSA) and ITW (NYSE:
ITW). For more information contact Pixel Bridge at
617-542-5587 or visit www.pixelbridge.com.
Contacts
Edith Duncan
Pixel Bridge Inc.
Tel: 617- 542-5587
eduncan@pixelbridge.com
Rosemary Tator
My Sound Works LLC
Tel: 888-532-2163
info@mysoundworks.com
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