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Wal-Mart
Launches New Online Music Store Accessible Within Windows
Media Player |
9/2/04
Customers Can Easily
Shop, Download and Enjoy Music, Including Many Wal-Mart
Exclusives - All Within One, Full-Featured Music Player
BRISBANE, Calif., /PRNewswire/ -- Wal-Mart announces the
launch of
its new online music store within Windows Media Player, now
available to music
fans nationwide at http://www.walmart.com/musicdownloads.
At only 88 cents per
song, the new online music store provides significant value
and delivers a
seamless, easy-to-use service for customers to shop,
download and enjoy music
-- all within one application on their PCs.
Wal-Mart's online music store was announced yesterday as a
service
provider within Microsoft's first Digital Media Mall using
Windows Media
Player 10. Also, the online music store can be accessed
directly within
Windows Media Player 9 Series. The store allows customers to
easily browse,
sample, purchase, download, play, burn, transfer and
organize music within one
single application. Customers can still purchase and
download music directly
from Walmart.com using the existing music downloads service
that was launched
in March and continues to be a popular choice for many music
fans.
"Our new online music store combines the simplicity and
convenience of a
full-featured music player with Wal-Mart's every day low
price of 88 cents per
song," said Kevin Swint, Walmart.com's director of
entertainment categories.
"Customer response to our existing music downloads service
continues to be
extremely positive, and we're very pleased to offer this
exciting new way for
customers to shop and enjoy music."
Wal-Mart's new online store delivers three main benefits:
* Easy search and browse functionality to shop a deep
catalog of music
and to locate favorite titles and artists.
* Fast checkout and download process to quickly purchase and
enjoy music.
* Integration with Windows Media Player to easily manage
music libraries
and playlists, burn songs to CDs and transfer music to
compatible
portable devices.
The music files are available in Windows Media Audio, and
usage rights are
uniform across the entire catalog of music.
In addition, Wal-Mart Music Downloads has further expanded
its catalog
since its official launch in late March and continues to be
a destination for
top exclusives that cannot be found anywhere else.
Currently, the No.1 album
and smash hit in America -- Tim McGraw's "Live Like You Were
Dying" -- is
exclusively available at Wal-Mart Music Downloads. The site
also features
exclusive music by top artists including Avril Lavigne, Alan
Jackson, Los
Lonely Boys, L.L. Cool J., Patti LaBelle, Richard Marx, and
Brooks and Dunn as
well as new artists like Gavin DeGraw, 213 and Houston.
Wal-Mart Music Downloads also offers an exclusive bonus
download of
Beyonce's unreleased track "My Man" for customers who
pre-order the
forthcoming album by Destiny's Child at http://www.walmart.com/music. This offering
of a bonus download with a CD purchase, such as Destiny's
Child, further
demonstrates Wal-Mart's commitment to bridge digital and
physical music and to
provide customers with more choices in music entertainment.
Wal-Mart Stores, Inc. (NYSE: WMT), operates Wal-Mart Stores,
Walmart.com,
Supercenters, Neighborhood Markets and SAM'S CLUBS in the
United States.
Internationally, the company operates in Puerto Rico,
Canada, China, Mexico,
Brazil, Germany, United Kingdom, Argentina and South Korea.
The company's
securities are listed on the New York and Pacific stock
exchanges under the
symbol WMT. Last year, Wal-Mart Stores, Inc., contributed
more than
$150 million to support communities and local non-profit
organizations.
Customers and associates raised an additional $70 million at
stores and clubs.
SOURCE Walmart.com
Web Site: http://www.Walmart.com
http://www.walmart.com/musicdownloads
http://www.walmart.com/music
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